London Capital Group

CMS Solution to manage White-Labelled Sites

the organization

London Capital Group is a trading firm that offers online spread betting services.  In business since 1996, LCG has grown to become one of the leading spread betting providers.

the challenge

With operations in multiple countries and over two dozen websites to be maintained, we worked with LCG on creating a new strategy for managing their global digital presence, providing end-to-end software design and development support.

London Capital Group has over 20+ websites that serve various audiences. For years, each site was managed by a local team using different platforms. This became extremely cumbersome when it came to updating branded copy and changing information across them simultaneously. To fix this, we built an enterprise Content Management System that leverages Drupal to manage the dozens of websites that need new and fresh content on a regular basis.

With the successful delivery and implementation of the solution, Icreon has provided LCG with an easy to use and scalable solution to manage the white-labelled sites with ease.

the solution

We built a platform that can supports a multi-lingual architecture. In addition, the CMS has ample tools to allow content creators to pull from a vast repository of past written by other writers for plug-n-play content and media insertion. Because LCG has such a large, distributed team, the platform is also designed with non-technical users in mind, with built in tagging & search tools to re-use and re-mix content.

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